Buyers in the business market tend to than buyers in the consumer market. (A) be much more geographically concentrated (B) purchase in much smaller quantities (C) buy more products that have a reduced probability of being affected by derived demand (D) generate more stable demand trends
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Buyers in the business market tend to generate more stable demand trends compared to consumer buyers. This is largely due to the predictable nature of business needs, where companies require supplies for ongoing projects and operations. Unlike consumer markets that can be swayed by trends and fads, business purchasing is often more strategic and planned, leading to steadier demand levels. On the flip side, business buyers often engage in bulk purchasing, taking advantage of economies of scale. This allows them to secure better pricing and ensure a steady supply for their operations, which reduces the fluctuations commonly seen in consumer markets driven by seasonal buying patterns.