6. Lastly, write an Introduction that outlines the purpose, argument or hypothesis statement, and organisation of your essay ( 200 words)

This essay aims to explore the evolving influence of social media on contemporary politics, focusing on its effects on political engagement, public opinion formation, and democratic discourse. In recent decades, digital platforms have reshaped the way citizens interact with political information and participate in civic life. The central argument is that while social media has the potential to enhance democratic processes by broadening participation and diversifying perspectives, it also carries risks such as polarization, misinformation, and manipulation of public sentiment. Therefore, a balanced approach to leveraging social media is necessary to safeguard democratic integrity. To test this hypothesis, the essay is structured into three distinct sections. The first section provides a historical overview of media evolution, highlighting the shift from traditional outlets to online networks. The second section examines case studies and empirical research that analyze both benefits and challenges posed by social media in political contexts. The final section synthesizes the findings, offers conclusions, and suggests policy recommendations for future governance. Overall, this essay seeks to contribute to a more nuanced understanding of how social media platforms influence modern political dynamics and what measures can be adopted to mitigate associated risks while enhancing public engagement for sustainable leadership ensuring effective sustainable leadership.