The first step in the entrepreneurial creativity process is: a. Ignoring all existing information b. Preparation c. Information gathering d. Idea generation

The first step in the entrepreneurial creativity process is often considered to be preparation, which involves immersing yourself in relevant information, experiences, and industry knowledge. During this stage, entrepreneurs gather insights and familiarize themselves with their target market, competitors, and potential challenges. It's like loading up your toolbox before you start building something incredible! Another key aspect during preparation is to cultivate a mindset that is open and inquisitive. Engage with various sources, attend workshops, or even chat with seasoned entrepreneurs. This rich tapestry of experiences can spark new ideas and set the stage for innovative thinking, helping you unlock your creative potential!